Sony​

Sony's Salesforce Assessment: Stellaxius roadmap to success

Results

Following the Stellaxius health check to address Sony’s challenges in reducing manual workload and improving standardisation, data quality and accuracy for better decision-making, Stellaxius delivered AS-IS and TO-BE documentation.

The Assessment identified improvement opportunities for different processes and generated over 100 recommendations in 12 key areas, addressing the company’s primary pain points.

Key improvements:

“Stellaxius did a fantastic work and achieved the right level of recommendations to understand what to do and the extent of what needs to be done.”

Director Sony Professional Solutions Europe

Overview

Sony Professional Solutions Europe is a globally renowned brand recognised for its technological innovations and high-quality products, which have had a significant impact on the world for decades. From the iconic Walkman to the PlayStation consoles, Sony has redefined industries and brought groundbreaking experiences into the hands of millions of people. The brand’s ongoing efforts in research and development have enabled it to maintain its leadership position in the global market, providing innovative solutions on a daily basis.

Products

Salesforce Sales Cloud

Services

Salesforce Assessment

Main challenge

Sony initiated a significant digital transformation with Salesforce, encountering challenges in realising the anticipated outcomes. This prompted Stellaxius’ health check, which revealed areas for improvement in data stewardship and management, the establishment of a unified source of truth between systems, cross-business unit usage and adoption, governance, and standardisation.

Sony was aware of existing challenges, but did not know the extent or how to address them to strengthen its B2B operations across diverse business units coming together under the same umbrella.

The Solution

Stellaxius conducted over 70 interviews with various stakeholders and thoroughly documented personas and processes.

The Stellaxius Assessment and in-depth analysis revealed that unlocking the full potential of efficient and effective business operations required a structured approach and roadmap based on a business-value analysis of the recommendations, considering the urgency, importance and complexity dimensions.

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